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The "My Red Zebra" Management Memos Archive Index

The first few years of 'Management Memos' were published before the days of "mobile friendly". We recommend viewing on a desktop PC, or in landscape on a full-size tablet.

Click The Thumbnail Images To See Each Month's Edition

From 2013

Publication was suspended in May 2013

Click & Collect Is The
New Face of OmniChannelling

Adaptivity is Key to Business Growth

Building Customer Satisfaction

Merchandising Is The Key in 2013
June 13 May 13 April 13 March 13 February 13 January 13

So Now You Have a  Website?

The Exit Interview is a Vital Part of the Employment Process

Retailing Has Changed - and NAB Index Shows Strong On-line Growth

Multi-Channel Retailing Does Not Mean the End of Customer Service

Multi-Channel Retailing Brings New Opportunities

The Internet Is a Powerful Tool to Build Sales
December 12 November 12 October 12 September 12 August 12 July 12

Time to Think About Trading On-Line #2

It's Time to Think About Trading On-Line

Reduce the Challenge in Recruiting and Keeping Good Staff

Productivity Growth Requires
Structural Change

You Do Need a Strategy for
The Digital Age

'Get" Marketing!
June 12 May 12 April 12 March 12 February 12 January 12

Two Christmas  Business Hints

Drive Carefully: Retail is Changing.

Memo: Better Re-Jig the Battle Plan!

Tug o' War is Wasted Effort

Retail. It's  a New Age!

Don't Improve!
December 11 November 11 October 11 September 11 August 11 July 11

Stay Sane when You Budget for 2011-2012!

Someone you trust will steal your data!

Making Things Go Right When Things Go Wrong

Choosing a Manager

Customer Loyalty Will Make You Money

2011. Year of Opportunity
June 11 May 11 April 11 March 11 February 11 January 11
2010 Editions The Year We Turned 25 Years Young on July 1! Return to Top

Lots of Things to Learn in 2010
That was the Year That Was

Take Steps to Improve Trading,
in Macro Economic Difficulties

Are You Managing Through
The Rear View Mirror?

Small Retailers Can Face Serious Conflicts
Between e-Tail and Retail

Controlling Transaction Costs the
Key to Retailing Future

Our 25th Anniversary
December 10 November 10 October 10 September 10 August 10 July 10

Marketing. It's Evolving

Give Your Advertising 'Punchthrough'!

Gross Profit is the Real Income

Ten Ways to Safeguard Your Email

Determining a Manufacturing Product Strategy

How to Determine a Stocking Plan
June 10 May 10 April 10 March 10 February 10 January 10
2009 Editions

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With Every Good Wish for the Festive Season!

Keep to Your Core Business

Grow New Capability

Just a Few Dramatic Months

It's Time for Highly Effective Marketing

Grow This Year by Increasing Productivity
December 09 November 09 October 09 September 09 August 09 July 09

Budget for Recovery

Begin Your Recovery Right Now!

5 Ways to Make Money

Take These Five Steps - Free Offers!

Strategic Pathway, or The Yellow Brick road?

Revitalise Your Brand. Now!
June 09 May 09 April 09 March 09 February 09 January 09
2008 Editions

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A Christmas Reflection

Build a 'Battle Plan For The Recession'

Recession Proof Your Business. Now!

Will History be Repeated, and
 Is There Really Life on Mars?

Plan to Maintain the Growth

Drive Sales with an Evocative Brand Image
December 08 November 08 October 08 September 08 August 08 July 08

Budget for Better Times!

Win Their Hearts!

Merchandise Like Mad!

Run a Sales Campaign

Make Every Expense Item Effective

Plan a Party to Make This  Truly Prosperous New year
June 08 May 08 April 08 March 08 February 08 January 08
2007 Editions

Return to Top

A light story - The Dangers of 'Conventional Wisdom'

Get a 'fast track' restart after Christmas

Pricing. Your Most Powerful Business Development Tool

Make more sales by increasing your team's SALES EFFECTIVENESS

Leader Lines Can Be a Merchandising Hook

Effective Branding - A Key to Success
December 07 November 07 October 07 September 07 August 07 July 07

Unfair Dismissal Still a Live Issue

Increase employee performance by spelling out the job.

Improve your Sales Performance.

Increase Your Advertising Effectiveness

Successful Customer Service Cultures Don't Just Happen

Good Sales Attitudes the Key to Prosperity

June 07 May 07 April 07 March 07 February 07 January 07
2006 Editions

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Boost Your Profits
by June 2007

Maximising profit from "value" products

Maximizing sales of the premium products in your product mix

Most Important Selling Season Needs Careful Planning.  Now!

Interest Rate Hike Spurs Business Tune-Ups

New Growth Starts at Tax Time
December 06 November 06 October 06 September 06 August 06 July 06

Beat unfair and unethical pricing

Marketing holds the key, now that Governments Budgets are out

Recruiting must be right, or "WorkChoices" is a problem!

Get full value from your website designer

Powerful Pricing to help you make it BIG this year

A case study
Get the Pricing Right
June 06 May 06 April 06 March 06 February 06 January 06
2005 Editions

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Managers Daily Check-list for Small Business

The "Supply Side" Profit Engine

Managing a small business is like riding a bike on a tightrope

Business Strategies for a changing industry
Swimming Pool Construction

Why can't I get good staff?
Previous Issues Not Published Here
December 05 November 05 October 05 September 05 August 05 July 05

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